Google Analytics Tutorial

Introduction to Google Analytics

Google Analytics is a powerful tool that enables website owners and digital marketers to track and analyze their website traffic. By understanding how visitors interact with a website, businesses can make informed decisions to improve user experience, increase conversions, and optimize marketing strategies.

Setting Up Google Analytics

To get started with Google Analytics, follow these steps:

1. Create a Google account if you don’t have one.
2. Visit the Google Analytics website.
3. Click on "Start for free" and follow the prompts to set up your account.
4. Once your account is created, you will receive a tracking ID.

To embed the tracking code into your website, add the following code snippet before the closing