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Customizing Hotjar Configurations

Introduction

Hotjar is a powerful tool for understanding user behavior on your website through heatmaps, session recordings, and feedback polls. Customizing Hotjar configurations can optimize data collection and enhance user insights.

Key Concepts

Definitions

  • Heatmaps: Visual representations of user interactions on a website.
  • Session Recordings: Video recordings of user sessions to analyze behavior.
  • Feedback Polls: Surveys to gather direct feedback from users.

Configuration Steps

Follow these steps to customize your Hotjar configurations:

  1. Log into your Hotjar account.
  2. Navigate to the Sites & Organizations section.
  3. Select the site you want to configure.
  4. Access the Settings tab.
  5. In the Tracking section, customize options for:
    • Heatmaps
    • Recordings
    • Feedback Polls
  6. Click Save Changes.

Code Snippet for Advanced Customization

You can also use JavaScript to further customize Hotjar. Here’s an example of how to set up a feedback poll:


        // Initialize Hotjar
        window.hj=window.hj||function(){(hj.q=hj.q||[]).push(arguments)};
        hj.l=+new Date;
        hj('trigger', 'my_custom_feedback_poll');
        

Best Practices

Tip: Regularly review and adjust your Hotjar settings based on the analytics data to ensure optimal performance.
  • Segment users for targeted feedback.
  • Utilize session recordings to identify UX pain points.
  • Test different feedback polls to gauge user satisfaction.

FAQ

What is Hotjar?

Hotjar is an analytics and feedback tool designed to understand user behavior on websites.

How do I access my Hotjar settings?

Login to your Hotjar account, navigate to the Sites & Organizations section, and select your site.

Can I customize feedback polls?

Yes, you can customize feedback polls within the Settings tab under the Feedback section.